{"id":5228,"date":"2023-03-29T23:59:00","date_gmt":"2023-03-29T21:59:00","guid":{"rendered":"https:\/\/www.jphres.org\/?p=5228"},"modified":"2023-04-02T13:52:06","modified_gmt":"2023-04-02T11:52:06","slug":"lancerhealth-using-twitter-and-instagram-as-a-tool-in-a-campus-wide-health-promotion-initiative","status":"publish","type":"page","link":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/","title":{"rendered":"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative"},"content":{"rendered":"<div class=\"item doi\"><span class=\"value\"><a href=\"https:\/\/doi.org\/10.4081\/jphr.2018.1166\">https:\/\/doi.org\/10.4081\/jphr.2018.1166<\/a><\/span><\/div>\n<ul class=\"item authors\">\n<li><span class=\"name\"><strong>Sara Santarossa<\/strong><br \/>\n<\/span><span class=\"affiliation\">University of Windsor, ON, Canada.<\/span><span class=\"orcid\"><a href=\"http:\/\/orcid.org\/0000-0003-3038-4976\" target=\"_blank\" rel=\"noopener\">\u00a0http:\/\/orcid.org\/0000-0003-3038-4976<\/a><\/span><\/li>\n<li><span class=\"name\"><strong>Sarah J. Woodruff<\/strong><br \/>\n<\/span><span class=\"affiliation\">University of Windsor, ON, Canada.<\/span><\/li>\n<\/ul>\n<p><strong>ABSTRACT<\/strong><\/p>\n<p>The present study aimed to explore using popular technology that people already have\/use as a health promotion tool, in a campus wide social media health promotion initiative, entitled<em>\u00a0#LancerHealth<\/em>. During a two-week period the university community was asked to share photos on Twitter and Instagram of\u00a0<em>What does being healthy on campus look like to you?,<\/em>\u00a0while tagging the image with\u00a0<em>#LancerHealth<\/em>. All publically tagged media was collected using the Netlytic software and analysed. Text analysis (N=234 records, Twitter; N=141 records, Instagram) revealed that the majority of the conversation was positive and focused on health and the university. Social network analysis, based on five network properties, showed a small network with little interaction. Lastly, photo coding analysis (N=71 unique image) indicated that the majority of the shared images were of physical activity (52%) and on campus (80%). Further research into this area is warranted.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>https:\/\/doi.org\/10.4081\/jphr.2018.1166 Sara Santarossa University of Windsor, ON, Canada.\u00a0http:\/\/orcid.org\/0000-0003-3038-4976 Sarah J. Woodruff University of Windsor, ON, Canada. ABSTRACT The present study aimed to explore using popular technology that people already have\/use as a health promotion tool, in a campus wide social media health promotion initiative, entitled\u00a0#LancerHealth. During a two-week period the university community was asked to &#8230; <a title=\"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative\" class=\"read-more\" href=\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/\" aria-label=\"More on #LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-5228","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative - Journal of Public Health Research<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative - Journal of Public Health Research\" \/>\n<meta property=\"og:description\" content=\"https:\/\/doi.org\/10.4081\/jphr.2018.1166 Sara Santarossa University of Windsor, ON, Canada.\u00a0http:\/\/orcid.org\/0000-0003-3038-4976 Sarah J. Woodruff University of Windsor, ON, Canada. ABSTRACT The present study aimed to explore using popular technology that people already have\/use as a health promotion tool, in a campus wide social media health promotion initiative, entitled\u00a0#LancerHealth. During a two-week period the university community was asked to ... Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/\" \/>\n<meta property=\"og:site_name\" content=\"Journal of Public Health Research\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-02T11:52:06+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/\",\"url\":\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/\",\"name\":\"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative - Journal of Public Health Research\",\"isPartOf\":{\"@id\":\"https:\/\/www.jphres.us.com\/#website\"},\"datePublished\":\"2023-03-29T21:59:00+00:00\",\"dateModified\":\"2023-04-02T11:52:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.jphres.us.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.jphres.us.com\/#website\",\"url\":\"https:\/\/www.jphres.us.com\/\",\"name\":\"Journal of Public Health Research\",\"description\":\"The Journal of Public Health Research is an online Open Access, peer-reviewed journal in the field of public health science. The scope of the journal is to stimulate debate and spreading of knowledge in this area in order to improve public health.\",\"publisher\":{\"@id\":\"https:\/\/www.jphres.us.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.jphres.us.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.jphres.us.com\/#organization\",\"name\":\"Journal of Public Health Research\",\"url\":\"https:\/\/www.jphres.us.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.jphres.us.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.jphres.us.com\/wp-content\/uploads\/2022\/10\/Favicon-JPHRES.png\",\"contentUrl\":\"https:\/\/www.jphres.us.com\/wp-content\/uploads\/2022\/10\/Favicon-JPHRES.png\",\"width\":150,\"height\":114,\"caption\":\"Journal of Public Health Research\"},\"image\":{\"@id\":\"https:\/\/www.jphres.us.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.citefactor.org\/journal\/index\/5410\/journal-of-public-health-research#.ZD-hS-xBx3k\",\"https:\/\/www.scimagojr.com\/journalsearch.php?q=21100790524&amp;amp;tip=sid&amp;amp;clean=0\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative - Journal of Public Health Research","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/","og_locale":"en_US","og_type":"article","og_title":"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative - Journal of Public Health Research","og_description":"https:\/\/doi.org\/10.4081\/jphr.2018.1166 Sara Santarossa University of Windsor, ON, Canada.\u00a0http:\/\/orcid.org\/0000-0003-3038-4976 Sarah J. Woodruff University of Windsor, ON, Canada. ABSTRACT The present study aimed to explore using popular technology that people already have\/use as a health promotion tool, in a campus wide social media health promotion initiative, entitled\u00a0#LancerHealth. During a two-week period the university community was asked to ... Read more","og_url":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/","og_site_name":"Journal of Public Health Research","article_modified_time":"2023-04-02T11:52:06+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/","url":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/","name":"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative - Journal of Public Health Research","isPartOf":{"@id":"https:\/\/www.jphres.us.com\/#website"},"datePublished":"2023-03-29T21:59:00+00:00","dateModified":"2023-04-02T11:52:06+00:00","breadcrumb":{"@id":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.jphres.us.com\/index.php\/jphres\/article\/view\/1166\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.jphres.us.com\/"},{"@type":"ListItem","position":2,"name":"#LancerHealth: Using Twitter and Instagram as a tool in a campus wide health promotion initiative"}]},{"@type":"WebSite","@id":"https:\/\/www.jphres.us.com\/#website","url":"https:\/\/www.jphres.us.com\/","name":"Journal of Public Health Research","description":"The Journal of Public Health Research is an online Open Access, peer-reviewed journal in the field of public health science. The scope of the journal is to stimulate debate and spreading of knowledge in this area in order to improve public health.","publisher":{"@id":"https:\/\/www.jphres.us.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.jphres.us.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.jphres.us.com\/#organization","name":"Journal of Public Health Research","url":"https:\/\/www.jphres.us.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.jphres.us.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.jphres.us.com\/wp-content\/uploads\/2022\/10\/Favicon-JPHRES.png","contentUrl":"https:\/\/www.jphres.us.com\/wp-content\/uploads\/2022\/10\/Favicon-JPHRES.png","width":150,"height":114,"caption":"Journal of Public Health Research"},"image":{"@id":"https:\/\/www.jphres.us.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.citefactor.org\/journal\/index\/5410\/journal-of-public-health-research#.ZD-hS-xBx3k","https:\/\/www.scimagojr.com\/journalsearch.php?q=21100790524&amp;amp;tip=sid&amp;amp;clean=0"]}]}},"_links":{"self":[{"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/pages\/5228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/comments?post=5228"}],"version-history":[{"count":0,"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/pages\/5228\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.jphres.us.com\/index.php\/wp-json\/wp\/v2\/media?parent=5228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}